Why does the Baskin-Robbins logo hide a 31? 10 symbols, decoded

Visual symbols are making a comeback. Audiences are getting better at decoding icons, which raises the bar for logos. When companies sit down to craft a good one, they must make sure it’s memorable, iconic, and simple enough for a child to draw. Of course, the best logos will also contain information about the spirit of the brands they stand for. Let’s take a look at the meanings behind some of the most interesting brand emblems.

Sirens are a symbol of allure. It’s fitting that they should be the iconic crest of one of the most famous coffee brands in the world. Designer Terry Heckler chose to refer to the exotic origins of "Coffee-Tea-Spices" and its seafaring traders through this image, inspired by a 16th-century maritime Norse woodcut. This was also to match the spirit of the original name: "Starbuck", a character in Melville’s famous Moby Dick.

The logo of the two-tailed siren has evolved since the brand’s creation in 1971. You’ll notice that the official version until 2011 used to have the Starbucks text wrapped around it. The need for text became less relevant with the international success and fame of the brand. Now, the smiling siren alone is enough to represent Starbucks.

Land, sea, and air: Those were the three terrains Mercedes-Benz hoped to dominate. The three-pointed star that is the emblem of all its vehicles symbolizes the company’s prowess at building motors for transportation in the three fields.

The logo was designed by Paul and Adolf Daimler, the sons of Mercedes’ co-founder, Gottlieb Daimler. They based the idea on a star their father had once drawn on an old postcard, marking their home: to them, this stood as an inside wink to their family. For a few years, the logo incorporated a laurel ring around the star representing victory. This was eventually replaced by a simple circle, which led to the enclosed three-pointed star we know today.

Can you see the bear? In case you never noticed, there’s one hidden in the shading of the mountain. When Toblerone was introduced in 1908, co-creator Theodor Tobler stated that the Swiss Alps had inspired him to give the chocolate bars their iconic triangular motif. The bear was incorporated in honor of the heraldic emblem of Bern, where the chocolate was produced. Its figure is hidden in the design, which allegedly represents the iconic Matterhorn mountain.

Unfortunately, in 2023, the brand announced its need to modify its legendary logo. Switzerland no longer allowed the inclusion of national symbols in the brand when the company relocated its production to Slovakia.

Have you ever been intrigued by the logo of one of the most famous media brands in the world? Why does it look like a buzzing neon sign?

Since its inception, TikTok has sought to inspire creativity and connection in its users. Because it was, at its core, a music-based platform where people would dance, move, or sing, the logo was purposely designed to evoke the feel of music, rhythm, and movement. Hence, the "T" shaped like a musical eighth note and the vibrant lines on its sides. These were added to recall the sensation of joy and dynamism of live concerts and to emphasize the concept of TikTok as a "stage."

The French luxury sports fashion brand is easy to spot. The green crocodile always stands out in their famous plain tennis shirts.

But why a crocodile? The symbol is straightforward. Creator René Lacoste was a famous French tennis player. One time, before a match, the athlete bet his team captain a crocodile-skin suitcase that he would win. After this, the American press jokingly nicknamed him "The Crocodile." French fans continued to call him that, admiring his attitude on the tennis court. Eventually, Lacoste designed and wore the iconic tennis shirt with an embroidered crocodile, which he later sold as a product, giving birth to the company.

The pink-and-brown logo of Baskin-Robbins might remind you of strawberries and chocolate, but more flavors are hidden in it. 31, to be precise. The pink digits in the "B-R" are there to remind you of the 31 different ice creams the company had to offer when it was born, back in 1945. 31 was the resulting number after brothers-in-law Burt Baskin and Irv Robbins merged their respective ice cream parlors.

Still, since its creation, the company has gone from having one flavor for each day of the month to developing an array of over 1,400. That’s around one flavor for each day for three years and seven months.

The National Broadcasting Company (NBC) didn’t need an eye-catching logo back when it was just a radio network. There was a time when the black serif letters "NBC" were enough to represent it. It all changed, however, in the 1950s when TV programming in color emerged, and RCA, which owned NBC, wanted to promote the purchasing of color TV sets.

To symbolize the new era of TV, NBC transformed its logo into one featuring a peacock surrounded by vibrant, multicolored feathers. The original version showcased a rainbow of 11 hues. Years later, the drawing was simplified and the feathers were reduced to 6 so that each would represent a different division of the network: news, sports, entertainment, stations, network, and productions.

Guinness beer has been produced in Irish territory since 1759. Back in 1862, the company chose the heraldic symbol of Ireland to label their ales. The design is that of a specific harp, called the "Brian Boru harp," which is on display at Trinity College Dublin today.

Guinness as a symbol is so ingrained in Irish culture that by the time the country was independent and the Free State Government of 1922 had to officialize the State emblem, the particular image of the Irish harp was already taken. If you pay attention, you’ll see that the harp in Irish coinage has its straight edge facing right, and Guinness’s has its edge facing left. This was the solution they arrived at.

Have you ever seen the very first Apple logo? It was created in 1976 by co-founder Ronald Wayne. It was a sketch illustration in full detail of Sir Isaac Newton sitting under an apple tree, in front of a radiant landscape, surrounded by a flowing ribbon with the words "Apple Computer Co."

Beautiful as it was, the image was hardly representative of an innovative technology-developing company. A year later, designer Rob Janoff reduced the whole concept to the now iconically simple outline of the bitten apple that we all know. The detail of the bite was just added for scale so that people wouldn’t mistake the fruit for a cherry.

Very few brands have a logo so famous that it gets its own name. But that’s the case for Adidas’ "Three Stripes." The trademarked symbol of three parallel lines already traced the sporting footwear designed by Adolf Dassler’s brand in 1949. Although this was initially an aesthetic decision to make the shoes stand out, eventually the three bars were incorporated into the logos.

Over the years, Adidas has created different logos to represent its different branches, like its Originals or Performance products. Whether it be the staggered lines symbolizing the challenge of climbing a mountain or the trefoil version representing the brand’s diversity of apparel, every image of Adidas is crossed by the three iconic lines.

Translation and interpretation

Was the forbidden fruit really an apple? 10 Bible surprises

What if some of the Bible stories you grew up with aren't exactly what the Bible says? Was the forbidden fruit really an apple? Were there actually three Wise Men? Did "God helps those who help themselves" really come from the Bible? Over centuries, translations, traditions, and famous works of art have added details that became so familiar, we stopped questioning them. But go back to the texts, and some of these stories look surprisingly different. From Eve's "apple" to the date of Jesus' birth, here are 10 familiar parts of the Bible that may not be quite what we remember.

When you picture the Garden of Eden, what fruit comes to mind? Most people imagine an apple, but there's just one problem: the Bible never says it was an apple.

In the Book of Genesis, the fruit is simply called "the fruit of the tree of the knowledge of good and evil." The original Hebrew text uses the word peri, which simply means "fruit." The apple connection came centuries later, largely through the Latin translation. The Latin word malum can mean both "apple" and "evil," making it an especially fitting symbol for the story. Over time, that association spread through Christian art and literature. Famous works such as Albrecht Dürer’s 1504 engraving Adam and Eve (also known as The Fall of Man) helped cement the image of Eve holding an apple. Today, it's one of the most famous scenes in history, even though the original biblical text doesn’t identify the fruit as an apple at all.

The story of Jesus' birth is so famous that most of us picture the Three Wise Men, sometimes called the Three Kings, standing beside the manger. But the thing is, over the centuries, the story picked up a few details that aren't actually in the Bible.

In the Gospel of Matthew, the only Gospel that mentions these visitors, they are described simply as Magi from the East. The original Greek word, magoi, referred to learned scholars, astrologers, or priests from Persia or Babylon, not kings. But where did the number three come from? Matthew lists three gifts: gold, frankincense, and myrrh, but never says how many visitors brought them. Over the centuries, people naturally assumed there must have been three Magi, one for each gift. Even their familiar names, Melchior, Caspar, and Balthasar, were added later by Christian tradition. So, neither the number of visitors nor their names appears anywhere in the biblical text.

Whether it's used to motivate a friend, encourage a family member, or push yourself to finally make a difficult decision, "God helps those who help themselves" is one of the most familiar religious sayings in America. But here's the surprise: those words never appear in the Bible.

The idea can be traced to ancient Greek sources, including Aesop’s Fables, where the saying appears in an earlier form: "The gods help them that help themselves." The exact modern wording was written by English politician Algernon Sidney in 1698, but it was Benjamin Franklin who helped make it part of American culture when he included it in his 1736 edition of Poor Richard’s Almanack.

Many teenagers have heard "Cleanliness is next to godliness" when it was time to clean their rooms. But despite sounding like a Bible verse, the phrase never appears in Scripture.

The Bible, particularly Leviticus, does contain extensive laws requiring people to wash their bodies and clothes in certain circumstances, especially before religious rituals. But the famous saying itself came much later. In 1605, Francis Bacon wrote in The Advancement of Learning that "cleanness of body" was connected to reverence for God. Then, in 1786, it was Methodist leader John Wesley who used the wording we recognize today in a sermon: "Cleanliness is indeed next to Godliness." Over time, the phrase became a familiar saying that many people simply assumed came from the Bible.

When it comes to famous dates, December 25 may be the most recognizable of all, universally associated with Christmas. But here's the surprising part: the Bible never gives any specific date for Jesus' birth.

The Gospels of Matthew and Luke describe the Nativity but never provide a calendar date, so how did December 25 become Christmas? There are two leading theories. The first is that the Roman Church was celebrating Christmas on December 25 by 336 AD, during Constantine's reign, possibly choosing the date to coincide with existing Roman winter festivals and make it easier to convert the empire to Christianity. The second points to an early Christian tradition that calculated Jesus' birth date from the supposed date of his crucifixion, eventually arriving at December 25.

The story of Jonah and the Whale is so famous that it has appeared literally or symbolically in innumerable works of art and literature, from Michelangelo's Sistine Chapel ceiling (1508-1512) to Herman Melville's 1851 novel Moby-Dick. But there's a small problem with the title we've given it: the Bible doesn’t actually say it was a whale.

In the Old Testament, the original Hebrew text of Jonah 1:17 uses the words dag gadol, meaning "great fish" or "large fish"; it doesn't identify the creature as a whale, or even specify what kind of fish it was. Most modern English translations therefore stick with "great fish," but the familiar "whale" interpretation developed through older translations and later European tradition, eventually becoming so widespread that "Jonah and the Whale" became the name almost everyone recognizes.

Just as we've always pictured the forbidden fruit as an apple, many of us also assume the serpent in the Garden of Eden is the devil himself. But the original story is a little more complicated.

A plain reading of Genesis depicts the creature simply as a serpent or snake, using the Hebrew word nachash. It describes the serpent as clever and crafty, but it never calls it Satan or explicitly identifies it as the devil. So where did the connection come from? The answer comes from later parts of the Bible, particularly the New Testament. In Revelation 12:9 and 20:2, Satan is called "the ancient serpent" (ho ophis ho archaios in Greek), connecting him to the snake of Eden. Over time, Christian tradition applied that later connection back to Genesis, leading to the familiar belief that the serpent was Satan himself.

Many of us remember Samson for his legendary strength and the long hair that was said to be the source of his power. His story with Delilah is one of the Bible's most famous tales of betrayal, but there's one detail some people may have gotten wrong: Delilah didn't actually cut his long hair.

In Judges 16:19, Delilah has Samson's hair shaved while he sleeps on her lap. The text says she called for a man to do the shaving; it never says she did it herself. Yet paintings, films, and other retellings have often shown Delilah wielding the scissors herself, cementing that image in popular culture. It can be considered a small detail, but it’s a great example of how easily familiar Bible stories can pick up elements that aren't actually in the original text.

Many of us think of the Bible as a single book, written at one particular time by one author, or perhaps a handful of them. After all, that's how it looks when you pick one up in a hotel room, but its history is far more complicated.

The Bible is actually a collection of books written by over 40 authors over roughly 1,500 years, from about 1400 BC to AD 100. The exact number of books varies by religious tradition: Protestant Bibles contain 66 books, while Catholic and Orthodox traditions include additional books. Across these different traditions, the writings were produced by kings, prophets, fishermen, and scholars in Hebrew, Aramaic, and Greek. They also span a tremendous range of literary styles, including history, poetry, songs, laws, letters, and prophecy. So while we hold it as one book today, the Bible is actually a collection of many different writings produced across centuries.

Many people assume that at least a few original fragments of the Bible must still exist somewhere. It would be incredible if they did, but none of the original manuscripts, known as autographs, have survived.

The earliest biblical texts were written on fragile materials such as papyrus and animal skins, which could deteriorate through humidity, heat, handling, and simple age. Wars, fires, and other destruction also contributed to their disappearance. So how do we know what the originals said? Through a technique called textual criticism: expert scholars compare thousands of handwritten copies, ancient translations, and quotations from early Christian writers. When they find passages that match across different sources, or differences that reveal how a text changed over time, they can work backward to determine what the original most likely said, even though the original manuscripts themselves are gone.