More than words

Ideophones: Why are these unusual words hiding in plain sight?


Published on October 27, 2026


Image: Glen Carrie

A word like "buzz" can bring a sound to mind, while "squish" can almost make you feel something soft under your fingers. You’ve probably been using these words your whole life without realizing how unusual they are: they don’t just describe an experience; they seem to recreate part of it through their sound and form. These fascinating words are called "ideophones," and they can capture everything from movement and texture to sound or light. Here are 10 surprising facts about the words you already know, but probably never thought about this way.

1

Can a word sound like its meaning?

Image: Andrey Yurlov

Unlike ordinary words such as "table" or "dog," ideophonic words are exceptionally vivid words that use sound symbolism to evoke sensory experiences. These words name something we experience through our senses, and their sounds can give us a hint of what that experience is like.

Ideophones’ forms often seem to symbolically echo or approximate their meaning. Words such as "buzz" and "splash" evoke sounds, "squish" suggests a particular texture, while "zoom" and "zigzag" suggest movement.

2

They aren't limited to sounds

Image: Samuel Yongbo Kwon

Ideophonic words are not the same as onomatopoeia. They don’t merely imitate a sound; they can evoke texture, temperature, light, movement, and other physical sensations. In other words, an ideophone can sometimes make you almost feel or see what it describes, simply through the way it sounds.

For example, words describing surfaces can suggest a particular texture through their sound, such as something "smooth," "sticky," or "rough." Words like "twinkle," "glimmer," and "flash," on the other hand, connect sound and structure with the way light appears to move or change.

3

They aren't necessarily universal

Image: Elvira Kashapova

Many languages have ideophones, but each language has developed its own set of them. In other words, ideophones are not universal, and they often don’t translate neatly from one language to another.

The same experience can have completely different "sound effects" depending on the language. For example, in Japanese, kira-kira (キラキラ) evokes the sight of repeated flashes or sparkles of light. In English, we might describe the same visual effect with words such as "sparkle," "twinkle," or "glitter". Japanese speakers, just like English speakers, can feel that these words make a symbolic connection to what they describe; the fascinating part is that each language does it with very different sounds.

4

The motion connection

Image: Kel-ell

As we mentioned, ideophones can represent or approximate different sensory experiences through their form and sound. And one of the most surprising is action and movement.

A great example is "zigzag." The word itself seems to move as you say it; the alternation between a front vowel (/ɪ/) and a back vowel (/æ/) forces the tongue to shift back and forth, physically echoing the turning motion of a zigzag. There are other good examples, too: "ping-pong" shifts between contrasting vowel sounds to suggest a ball traveling back and forth across a table, while "tick-tock" alternates between high and low vowel sounds, echoing the swing of a pendulum.

5

They make you move

Image: Usman Yousaf

In addition to evoking a sensation, ideophonic words can sometimes make you move your hands or body as you say them, almost as if you were physically illustrating what the word describes.

Speakers often pair ideophonic words such as "zig-zag," "glimmer," or "flimflam" with spontaneous, iconic hand and body gestures that mimic the word’s shape, motion, or quality. This happens because both ideophones and some hand gestures rely on iconicity, the resemblance between form and meaning, to convey sensory imagery. These pairing actions suggest that ideophones can function more like depictions of an experience than arbitrary labels attached to it.

6

Rhyming and doubling: English uses reduplication

Image: Richard Bell

When you say words like "chit-chat" or "helter-skelter," you’re using ideophones that rely on reduplication. But what exactly does that mean?

Some ideophonic words are created through a process called reduplication, which involves repeating or echoing similar sounds, syllables, or rhyming parts of a word. The repetitive sound can mirror the repetitive, chaotic, or rhythmic quality of what the word describes. For example, "higgledy-piggledy" evokes something jumbled or chaotic, while "mumbo-jumbo" suggests confusing or meaningless language. In both cases, the word’s playful repetition helps reinforce the sense of disorder or confusion.

7

Some languages have thousands of them

Image: PJH

English has some ideophonic words, but other languages take these sound-and-sensation words much further, and use them in ways that may feel strange to English speakers.

For example, both Japanese and Korean have highly structured systems of ideophones that can describe physical states, moods, and even silent movements. In English, ideophones generally function like ordinary verbs, adjectives, nouns, or adverbs, but some African languages such as Zulu, Xhosa, and Chichewa treat them as a distinct grammatical class, with the ability to function as independent predicates or intensifiers.

8

Their meaning can depend heavily on context

Image: Laiotz

Ideophonic words can be context-dependent. That means that the same word may take on different shades of meaning depending on what is happening, who is speaking, and how the word is delivered.

Because ideophones often describe sensory experiences rather than simply naming objects, speakers use context to make their image clear. Tone, facial expression, gesture, and the surrounding words can all help shape meaning. The word "pop," for example, can describe the sudden sound of a balloon bursting, but we also use it for something appearing suddenly, as in "the question just popped into my head", or for a quick, sharp movement, as in "he popped up from his chair."

9

Especially common in storytelling

Image: Vitaly Gariev

The gestures that often accompany ideophones aren’t the only thing that brings them to life; they can also be accompanied by changes in tone, voice, rhythm, and facial expression. That’s because ideophones are an important part of storytelling in many languages.

Because they don’t simply name an object but can depict an experience, ideophonic words can be "acted out" in oral narratives, giving the listener a much stronger sense of what is happening. The way you pronounce, stretch, emphasize, or repeat an ideophone can make an event feel immediate and more vivid, rather than simply telling the listener what happened.

10

They often use unusual sound patterns

Image: siddharth kushwaha

Ideophones are rebels of the language, often breaking the phonological rules that govern ordinary words.

As we’ve seen, ideophones generally have a perceptible relationship between their form and their meaning, something that is unusual among ordinary words. They also have a tendency to push the language’s sound system further. As with reduplication in "higgledy-piggledy," ideophones can feature unusual phonemes, unexpected consonant clusters, or even click sounds that are rarely, if ever, found elsewhere in a language’s regular vocabulary.


The 12 longest-living animals on Earth (and how they cheat time)


Published on October 27, 2026


Image: David Clode

Nature doesn’t just create beauty, it crafts survival miracles. While most animals have short lives, a rare few have mastered the art of staying alive for centuries, even millennia. These aren’t just long-lived creatures; they’re nature’s ultimate time travelers. From the frozen depths of the oceans to the darkest corners underground, they’ve developed bizarre, brilliant strategies to cheat death. Get ready to meet 12 animals whose lifespans will absolutely blow your mind.

1

Antarctic Sponge (Anoxycalyx joubini)

Image: NOAA

Record age: up to 15,000 years

This unassuming sea sponge thrives in the freezing waters of Antarctica, where temperatures hover around 28.6 °F—so cold that biological processes hit the brakes. In such icy conditions, metabolism slows to a crawl, allowing these sponges to live for thousands of years.

Some have reached impressive sizes of over 3 feet tall and have been around since mammoths were still thundering across the tundra. They don’t move, they don’t stress, and they barely change, just quietly existing while centuries pass them by. Their secret to extreme longevity? Glacial patience, deep-sea stillness, and a lifestyle that redefines "low-maintenance".

2

Immortal Jellyfish (Turritopsis dohrnii)

Image: Dr. Karen J. Osborn, CC0, via Wikimedia Commons

Age: technically… infinite

This tiny jellyfish, no bigger than a fingernail—less than 0.2 inches—is like the ocean’s very own Benjamin Button. What makes it truly extraordinary is its ability to rewind its life story, flipping back to a youthful, juvenile stage whenever it wants. While it’s not completely invincible (predators and other threats are still very real), if left undisturbed, it can keep hitting the reset button on aging indefinitely, making it one of the most fascinating "time-benders" in nature.

3

Ocean Quahog Clam (Arctica islandica)

Image: Norbert Braun

Record age: 507 years

In 2006, a special clam was discovered buried deep in the seabeds of the North Atlantic. Scientists were able to determine that it had been there since at least 1499—that’s centuries before the United States was even a thought! This ancient marvel, nicknamed "Ming", was able to perfect a slow-and-steady approach to life. Growing at a snail’s pace and barely budging, Ming’s sedentary lifestyle turned out to be a brilliant strategy for beating the clock. Who knew doing almost nothing could be the ultimate secret to longevity?

4

Greenland Shark (Somniosus microcephalus)

Image: https://upload.wikimedia.org/wikipedia/commons/3/39/Greenland_shark_profile.jpg

Record age: estimated 392 years

These sharks aren’t your average ocean cruisers—they can stretch over 20 feet long and weigh up to 2,200 pounds. But what’s really mindblowing is how slowly they move, like they’re in a permanent state of deep relaxation. Living in the icy Arctic waters, these giants don’t hit adulthood until they’re about 150 years old, and some can glide through the depths for nearly 400 years. Imagine that! These ancient swimmers were already around before America declared independence... and they are still out there, silently roaming the seas!

5

Bowhead Whale (Balaena mysticetus)

Image: Vicki Beaver, Alaska Fisheries Science Center, NOAA FIsheries, Marine Mammal Permit#14245, Public domain, via Wikimedia Commons

Record age: over 211 years

This whale is a true ocean giant, stretching up to 60 feet long and weighing a staggering 200,000 pounds. But what makes it stand out isn’t just its size but its age. Some of these majestic creatures carry harpoons from the 1800s still lodged in their skin, like walking history books. Just picture living so long that you’re literally carrying outdated technology embedded in your body—talk about being a time traveler of the seas!

6

Red Sea Urchin (Mesocentrotus franciscanus)

Image: National Marine Sanctuaries, Public domain, via Wikimedia Commons

Record age: 200 years

Spanning the chilly Pacific coastline from California all the way up to Alaska, this spiky little ball—about 7 inches across—is full of surprises. It munches on algae and calls the deep, dark ocean its home, thriving at depths of up to 300 feet. Don’t let its size fool you: this prickly creature is a true elder of the cold seas, quietly outliving many ocean neighbors while keeping a low profile. A tough, slow-living veteran wrapped in spikes!

7

Koi Carp (Cyprinus rubrofuscus)

Image: Daniel Dan

Record age: 226 years

Meet Hanako, a legendary Japanese koi who swam through life for an astonishing 226 years. Scientists discovered how old she was by studying the rings on her scales, much like counting the growth rings of a tree. These colorful, ornamental fish aren’t just symbols of good fortune; they’re also secret long-lifers with the potential to celebrate over two centuries of birthdays, as long as they get the right care and a peaceful pond to call home.

8

Seychelles Giant Tortoise (Aldabrachelys gigantea)

Image: Ryan Grewell

Record age: 190 years

Jonathan is a male tortoise living on the remote island of Saint Helena in the South Atlantic Ocean. He was born back in 1832, and he’s still happily chomping lettuce and soaking up the sun today. Weighing in at more than 400 pounds and measuring around 3 feet long, Jonathan holds the title of the oldest known living land animal on the planet. If he could share tales, they’d span nearly two centuries of history. Imagine that!

9

Lake Sturgeon (Acipenser fulvescens)

Image: See page for author, Public domain, via Wikimedia Commons

Record age: 152 years

This ancient-looking fish, with its whisker-like barbels, looking like a tiny underwater submarine, prowls the lakes of North America. It can reach an impressive length of up to 7 feet and weigh around 200 pounds. These slow-living creatures don’t rush into adulthood—they start breeding only around age 20—and then take their time cruising through life at a leisurely pace. Believe it or not, one legendary catch in Wisconsin was estimated to be over 150 years old!

10

Kakapo Parrot (Strigops habroptilus)

Image: Andreas Sjövall

Record age: over 90 years

This chunky, night-loving parrot from New Zealand is a true oddball—it can’t fly, snores like a grumpy grandpa, and smells like fresh flowers. Despite its quirks, this bird boasts an impressively long lifespan. Sadly, it teeters on the edge of extinction. The oldest known kakapo, affectionately named Richard Henry, lived 90 years, earning him the title of the charmingly eccentric elder statesman of the avian world.

11

Naked Mole Rat (Heterocephalus glaber)

Image: Daderot, CC0, via Wikimedia Commons

Record age: 37 years

This tiny, kooky rodent—barely 3 inches long and just over an ounce in weight—could’ve been cast straight from a sci-fi apocalypse flick. Dwelling in vast underground colonies across Africa, it’s practically invincible to cancer, pain, and the usual effects of aging. Scientists are fascinated by this little marvel, even if it’s not winning beauty contests anytime soon. Its superpowers make it a star in longevity research!

12

American Lobster (Homarus americanus)

Image: OAR/National Undersea Research Program (NURP)., Public domain, via Wikimedia Commons

Record age: estimated 100+ years

Lobsters have a totally different rulebook than us when it comes to aging. They don’t really grow old; they just keep getting bigger and bigger. Some giant lobsters weigh over 40 pounds and stretch beyond 3 feet long. Their biggest threats? Not old age, but predators or the risky process of shedding their shells. In theory, they could live forever if left alone—but let’s be honest, not many get to enjoy a peaceful, lobster-sized retirement!

Looking for an extra scoop of literary fun?

Learn more with our Word of the day

incensed

/ɪnˈsɛn(t)st/