These ones take the cookie

The cookie that started as an imitation but is now number one

Everyone loves a cookie. But which kind of cookie? The options are seemingly endless, but some are more loved than others. In some cases, it is the cookie itself that makes it a fan-favorite. In others, a particular brand recipe manages to beat the competition and secure the consumers’ loyalty. Here are some cookies that are a resounding success in America.

A staple for cookie enthusiasts, chocolate chip cookies have many versions and are distributed by many brands. A true American classic, they were invented (or at least, pioneered) in the 1930s by Ruth Graves Wakefield, who decided to add a chopped bar of Nestlé chocolate into her cookie dough. In exchange for printing the recipe in their packaging, Nestlé paid her $1 and a lifetime supply of chocolate.

The best-selling cookie in the world, Oreo was initially developed as a copycat of the then-popular Hydrox cookie. The marketing campaign was so successful that Oreo largely surpassed Hydrox, and some people nowadays believe Hydrox to be an Oreo imitation. The origins of the Oreo name are unknown, but it is today synonymous with fondant-filled chocolate cookies.

No one is really sure where these chewy, cinnamony cookies originated, but they have earned their place in the American cookie repertoire. The use of cream of tartar as its key ingredient makes the cookie dough slightly tangy and gives it a soft interior that sets it apart from other sugar cookies. The name ‘snickerdoodle’ is attributed to German or Pennsylvania Dutch origins, but some say it is just a nonsense word.

When a Girl Scout troop from Oklahoma decided to sell cookies as a fundraiser in 1917, they couldn't have imagined they were starting a million-dollar business. The varieties sold by the Girl Scouts have changed through the decades, but fan-favorites such as Thin Mints, Samoas, and Tagalongs have become permanent staples.

Graham Crackers are typically associated with pie crusts and s’mores, but did you know that they were developed as part of a temperance movement? That’s right, they were invented by Presbyterian minister Sylvester Graham, who believed that a vegetarian, wheat-centered diet could help suppress devious urges. He created a plain, unsweetened, coarse cracker as a diet staple, without knowing it would become integral to many snacks and sweet treats.

Originally imported from Britain, these cookies were so popular in the late 19th century that imports were unable to keep up with the demand, so bakers started producing them locally. At the turn of the 20th century, they were rebranded as Barnum’s Animals to evoke the popular circus, a name they still use today, though the circus-inspired design has changed to reflect a more ethical treatment of animals.

Sweet and buttery, shortbread cookies are believed to be of Scottish origin, where they are associated with Christmas and New Year celebrations. Introduced in the U.S. by Scottish immigrants, they were made popular under the brand Lorna Doone at the beginning of the 20th century.

Developed in the 19th century by a German-American confectioner, these cookies might not seem much at first sight, but they have become a staple in the American cookbook. Originally sold as Vanilla Wafers, they became popular in the South as an ingredient for banana pudding, so much so that the recipe was printed on the box. In the 1960s, the name was officially changed to Nilla Wafers.

Named after the town of Newton, Massachusetts, these cookies were originally developed in Philadelphia as a copy of the British fig roll. Its creator, Charles Roser, used a machine that allowed him to extrude the cookie and the filling as one, in a continuous roll. He later sold his recipe to the Kennedy Biscuit Company, who popularized it under the Fig Newton name.

Another best-seller by Nabisco (the owner of Oreo), Nutter Butter is one of the most popular peanut butter sandwich cookies in the market. Besides being a peanut-lovers’ favorite, it has become synonymous with blood donations in the U.S, to the point that donations dropped substantially when the Red Cross stopped offering it to donors. Luckily, Nabisco committed to donating Nutter Butters for this purpose.

An imitation of Italian-style biscuits, Milano Cookies were developed by the Pepperidge Farm company as part of a ‘European’ cookie series. They have since become extremely popular and have expanded their flavor range beyond their original milk chocolate version. Each year, Pepperidge Farm introduces seasonal and limited-edition flavors based on consumer demand, such as Chai Latte, London Fog, or Café au Lait.

The truth about your brain

You won’t believe what happens in your brain while you sleep

Image: Milad Fakurian

Your brain is one of the most powerful and mysterious organs in your body. It controls everything from your thoughts to your emotions and even processes information at lightning speed. But how much do you really know about it? Some long-believed myths about the brain have been debunked, while other surprising facts reveal just how incredible this organ truly is. Get ready to be amazed by these fascinating brain facts!

Image: Natasha Connell

You’ve probably heard this one before, but it’s completely false! While it’s true that not all parts of the brain fire at the same time, imaging studies show that most regions are active throughout the day, even when we sleep.

Your brain is constantly working, controlling bodily functions and emotions, and processing information. So next time someone says you’re only using 10% of your brain, you can confidently tell them that’s just a myth!

Image: Aarón Blanco Tejedor

Here’s a weird fact: While your brain processes pain signals from the rest of your body, it has no pain receptors of its own. This is why surgeons can perform brain surgery on conscious patients without causing them pain.

However, the membranes and tissues surrounding the brain do have pain receptors, which is why headaches and brain injuries can be so excruciating.

Image: Usman Yousaf

How come we have headaches if the brain has no pain receptors? Well, that’s because headaches are triggered by chemical activity in the brain, changes in nerves and blood vessels, and even fluctuating serotonin levels.

In some cases, hormones like estrogen can also play a role, which explains why migraines are more common in women.

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Dreams are proof that your brain never rests! (Warning: this fact can make you feel exhausted.) While you sleep, your limbic system, that is, the part of the brain that deals with emotions, becomes especially active, which is why dreams often feel so intense.

On average, humans experience four to seven dreams per night, even if we don’t always remember them. And what about that scary nightmare about falling? Well, you can thank your amygdala, the brain’s fear center, for that one.

Image: Brett Jordan

Have you ever walked into a room and instantly forgotten what you were after? That’s because short-term memory only lasts about 20-30 seconds! That’s not enough!

Your brain holds a limited amount of information in its active state before deciding whether to store it or discard it. Ironically, we can’t really choose what makes the cut, but we do hope these facts stay with you!

Image: BUDDHI Kumar SHRESTHA

That sharp, icy pain when you eat something too cold? It’s your brain’s way of telling you to slow down! Officially called sphenopalatine ganglioneuralgia, a brain freeze happens when cold food or drinks rapidly chill the blood vessels in your throat, causing them to constrict and then rapidly expand. This sends pain signals to your brain, warning you of the sudden temperature shift. It’s annoying, but it’s actually your body trying to protect itself!

Image: Josh Riemer

You didn’t need us to tell you, but let’s look at the details: The average person has between 12,000 and 60,000 thoughts per day. What’s even more interesting? 95% of those thoughts are the same ones you had yesterday. Is that not surprising enough? Hear this out: 80% of them tend to be negative. That’s because our brains are wired for survival, constantly analyzing risks and potential dangers.

Image: Terry Vlisidis

Even though it only makes up about 2% of your body weight, your brain employs a major quantity of energy! It consumes 20% of your oxygen and blood supply, making it one of the most demanding organs in your body.

If your brain goes without oxygen for just five minutes, brain cells start dying, leading to irreversible damage. This is why deep breathing and cardiovascular exercise are great for brain health!

Image: Alexander Andrews

Do you know that feeling when you hit the back of your head and see stars? That’s because your occipital lobe, which controls vision, is located at the back of your brain. If you get hit there, your brain momentarily misfires, causing flashes of light.

Interestingly, your brain processes vision on the opposite side; while your right brain controls your left eye, your left brain controls your right eye. It’s one of the many ways the brain operates in a complex way.

Image: Rodion Kutsaiev

Believe it or not, your brain generates between 12 and 25 watts of electricity when you’re awake. If you can’t really grasp how powerful that is, check this out: It’s enough to power a small light bulb! Your brain’s electrical activity is what allows neurons to send signals at speeds of up to 260 miles per hour.

Image: Robina Weermeijer

Your brain may be the fattiest organ in your body, consisting of at least 60% fat! This is why consuming healthy fats, like omega-3s and omega-6s present in fish, for example, is essential for brain health.

Healthy fats stabilize brain cell walls, reduce inflammation, and support cognitive function. So go ahead and enjoy that avocado toast, it’s food for your brain!

Image: Robina Weermeijer

It’s not just your memory that fades over time; the brain itself physically shrinks as one gets older. It continues developing until your late 40s, but after that, it slowly decreases in size.

Now, size doesn’t equal intelligence, so a smaller brain doesn’t necessarily mean a less capable one. Staying mentally active, exercising, and eating brain-boosting foods can help keep it in top shape!

Image: Lisa Yount

We often think of cholesterol as bad, but your brain actually depends on it! In fact, 25% of your body’s cholesterol is stored in your brain, where it helps with learning and memory. However, unlike other organs, the brain can’t absorb cholesterol from the blood, it has to produce its own. So, while too much cholesterol in the body can be harmful, the right amount is vital for brain function. At least you can use that as an excuse to get that burger!